Marketing Leader (Offline Reseller Channel)

Are you a seasoned sales and marketing professional with a passion for driving growth in the FMCG sector? PT Bintang Kencana Anugrah is seeking a dynamic Marketing Leader to spearhead our offline reseller strategy in Surabaya. In this pivotal role, you will be responsible for expanding our network of resellers, driving sales, and ensuring our products reach the right customers. With a competitive salary of IDR 8,000,000 to IDR 15,000,000 per month, this is an exciting opportunity to make a significant impact in the fast-paced world of marketing.

PT Bintang Kencana Anugrah is a leading player in the FMCG industry, known for its innovative products and strong market presence. As Marketing Leader, you will work closely with our sales team to develop and implement effective marketing strategies that drive customer engagement and loyalty. You will leverage your expertise in digital marketing tools such as Google Ads, Facebook Ads, and Instagram Ads to maximize our online presence and reach. Additionally, you will be responsible for managing our offline marketing efforts, including trade shows, promotions, and events, to create buzz and generate sales.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies to drive growth in the offline reseller channel.
• Build and maintain strong relationships with resellers to ensure product availability and sales.
• Conduct market research to identify trends and opportunities for expansion.
• Manage and optimize digital marketing campaigns using tools like Google Ads, Facebook Ads, and Instagram Ads.
• Organize and execute trade shows, promotions, and events to create brand awareness and drive sales.
• Monitor and analyze marketing performance to make data-driven decisions.
• Collaborate with the sales team to achieve sales targets and exceed revenue goals.
• Stay updated with industry trends and best practices to continuously improve marketing strategies.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum of 5 years of experience in sales and marketing, with a focus on the FMCG sector.
• Proven track record of successfully managing and growing the offline reseller channel.
• Strong understanding of digital marketing tools and platforms.
• Excellent communication and negotiation skills to build and maintain strong relationships with resellers.
• Ability to work independently and manage multiple projects simultaneously.
• Strong analytical and problem-solving skills to drive data-driven decision making.
• Fluency in both written and spoken Indonesian and English.

🛠️ Keahlian

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